Search Summit - Australia

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Fionn (Fin) has been involved in the online industry for over 7 years, moving from a traditional DM background. Fionn’s first on-line role was with QXL, Europe’s largest online retailer. Roles with online telecom providers, email vendors and service providers followed before Lycos. After 2 years at Lycos, Europe’s largest portal network, as the Commercial Head of Retail Fionn moved to dgm in the UK.

In 2003 Fionn launched the Sydney office. dgm deliver a quantifiable ROI on all advertising for clients through various channels online and has seen amazing local growth through the affiliate and search engine marketing arenas with more than 140 local clients. dgm Australia has delivered more than 60 million consumers to their clients such as Dell, Wizard, American Express and Apple.

Fionn in action at Search Engine Bootcamp where he is is a regular speaker in the Keyword Research & Conversion Marketing Sessions.