John Matthews, Client Services Director - DGM
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John Matthews has been involved in Search Marketing since 1999 and has been employed with dgm companies from this point. As a founding member and employee of Webgravity, the UK’s largest search specialist, pre-merger with dgm, he has led the account management team from the company’s inception.
John moved to Australia in April 2004 to set up the search offering for the Sydney office and since this point has seen huge growth running campaigns for many of Australia’s leading brands, including Dell, Commonwealth Bank, Virgin Mobile, E*TRADE, Yahoo!7, Yahoo Search Marketing, LG & Volkswagen. The office has grown from 6 to 22 staff in this time period with growth being driven through all of dgm’s performance based channels. He is highly accredited for his work across Europe and in Australia, notably running one of the first Pan-European SEO campaigns for Buzz Airlines (KLM subsidiary), and managing the American Express global search account through 17 markets.
John’s role within the company has now changed from Head of Search to Client Services Director, in control of driving strategy to clients through Search Engine Marketing, Affiliate Marketing and Performance Media.
